Saturday 10 March 2007

Lenticular three dimensional Asahi beer poster

Impossible to convey the incredible three dimentional presence of this 3D lenticular technology Asahi beer advertising on the Tokyo Metro in a static image. But when you walk past these advertisments the can of beer and ice cubes really project out of the poster surface into space. As you pass the image you can see the can as a 3D object.
2 x 1.5 meter wall poster campaign. The posters are located in metro corridors for maximum impact upon the passing commuters.

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